Philip Morris (Pakistan) Limited (PMPKL), collaborates with National Incubation Center Karachi (NICK) to launch an open innovation ‘programme’ via the Innovation Lab platform. The Programme will focus on facilitating innovative start-up founders & entrepreneurs to collaborate with PMPKL and build tech-based solutions. The solutions will craft solutions under three categories: consumer centricity, harm reduction and customer care.
Read the original article here: https://www.brecorder.com/news/40152812