Bangladesh’s Fashion Startup Evolution | Webinar Recording
The webinar explores how Fabraex, a budding Bangladeshi fashion startup, bridges the gap between traditional and modern fashion by empowering locals with unique designs. CEO Saqlain presents on Fabraex’s challenges and opportunities, highlighting their stylish, ethical, and affordable fashion fabrics.
The potential of e-commerce in Bangladesh is analysed, with insights from Khandakar on his role in the fashion industry and Saklain bin Salim as Fabraex’s CEO. Fahim Khandakar shares his experience as an angel investor and strategic planner for formal wear, with a focus on seasonless, formal, and casual men’s clothing in Bangladesh.
Customisation options for ready-to-wear products are discussed, including the easy and versatile customisation process and options for Bangladeshi customers. Cash on delivery’s popularity in Bangladesh is highlighted, along with designers creating attractive Eid clothes and other companies using similar business models. Individualization in men’s fashion is covered, as well as collaborations with garment manufacturers and production schedules aligning with customer expectations.
Customisation options for ready-to-wear products are discussed, including the easy and versatile customisation process and options for Bangladeshi customers. Cash on delivery’s popularity in Bangladesh is highlighted, along with designers creating attractive Eid clothes and other companies using similar business models. Individualization in men’s fashion is covered, as well as collaborations with garment manufacturers and production schedules aligning with customer expectations.
Trends and opportunities in Bangladesh’s garment sector are analyzed, with a focus on premium products, compelling designs, and international sales. The launch of Bangladesh’s first e-commerce platform is discussed, and the role of e-commerce and physical stores in customer acquisition and experience.
The webinar emphasizes the importance of customer feedback for product development and customer satisfaction for innovative offerings. Fabraex’s vision is to become a global, sustainable fashion brand.